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DESIGNER & MAKER
The marketing design team created a "Go Boldly Into Math" campaign for the launch of Heinemann's new math brand at the 2022 National Council of Teachers of Mathematics conference. I worked on the campaign concept, Math@Heinemann logo, brand typography and color, and the design of many of the booth assets. My talented colleague illustrated the adventure-themed scenes, which were designed to be modular and flexible across different applications and sizes.
Role /
Concept, print and digital design, art direction
Illustration /
Client /
Heinemann Publishing
Year /
2022
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