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Forward Momentum Sales Meeting

A colleague and I designed a full suite of branded materials for Heinemann’s baseball-themed 2023 sales meeting, including signage, giveaways, and presentation decks. We developed the event logo and then created a cohesive visual identity across all assets. Over three intense days, we collaborated with twelve different presenters on site to polish and test their PowerPoint slides on extremely tight deadlines. I also gave my own hour-long software demo for a new digital asset management system at this meeting.

ROLE: Design, photo retouching, copywriting, art direction

LOGO DESIGN: Kelly Goodwin

 

CLIENT: Heinemann Publishing

 

YEAR: 2023

© 2025 by Kim Willoughby

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